42 Agency

36,000 Procurement Leaders. 1,030+ Monthly Searches. Who's Reaching Them?

Your ICP is searching for supplier management solutions and scrolling LinkedIn. Here's where the demand is.

Key Findings
36,000+ Procurement Leaders on LinkedIn — Directors/VPs in Operations, Supply Chain, Procurement
1,030+ monthly searches — $23-106 CPCs signal enterprise procurement buyers
480 branded searches — Solid brand awareness, protect with defensive campaigns
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